A consultation between an insurance advisor and a couple is taking place in a modern living room.
Logo of the reference Alte Leipziger for an advisor locator with SmartMaps.
Logo of VPV Versicherungen as a reference for an agency search with SmartMaps.
Logo of the company Debeka as a reference for a consultant search solved with SmartMaps.

Advisor Locator for Insurances

More satisfied customers in your local agencies


With an interactive and GDPR-compliant Advisor Locator, prospects and customers can quickly find the right insurance advisor or broker nearby. The user-friendly search, complete with input assistance, connects users to the appropriate agency worldwide. The address entry and individual agency detail pages provide users with information about the services available at each location and their respective opening hours.

Use SmartMaps to visualise assigned consultants and sales territories. Support your employees, for example those working in call centres handling claims, with an automatic and fast search — using the Autocomplete function — to find the right service partner, such as a suitable repair shop or the nearest tradesperson.

And of course, everything is fully GDPR-compliant.

Icon of a stylised globe with a location marker symbolising the various display options.

Local presence
Visualise individual locations or sales territories.

Icon of a handshake for a fair prices.

Best value
Stay on top of your budget — no hidden costs, no unexpected fees.

Icon of a group of people to reach more customers through intelligent searches with SmartMaps.

Exclusive territories
Representation of the specified insurance agent or agency.

SmartMaps Features for the Insurance Industry

Branch Finder, Location Insights, and Advisor Locator


Impress your prospects and customers by displaying the locations of your nearest branches at a glance. Use the integrated agency search feature (SmartMaps Store Locator) to display detailed information for each location, including available services, opening hours, and the contact details of your advisors. You can also highlight the quality of your locations by displaying their ratings, certifications, and awards.

Want to protect sensitive contact data of your advisors? No problem. Rather than displaying precise locations, you can choose to only show general areas.

Looking for more? Expand your agency search with additional features, such as an appointment scheduling function. We’re here to support you in finding and developing the best solution for your needs.

Many clients already rely on our GDPR-compliant geo solutions.

Mobile-Friendly Advisor Locator


Global Advisor Locator for Insurance Brokers
Thanks to Autocomplete, Geocoding, and Routing features, your customers can easily find their way to your insurance agencies. Find out more about the SmartMaps Store Locator.

Additional Information
Smart and fast searches are possible not only by address but also by the name of an insurance agency or advisor enhanced with certificates and customer reviews. The autocomplete function makes this process effortless.

Increased Visibility for Your Insurance Agencies
Define custom rules for the order of display — for example, prioritise your agencies over individual advisors.

Screen view of an exemplary agency finder for insurance companies. It features a map of Frankfurt am Main with markers for various locations, as well as a results bar displaying further information about these locations.
A screen view of an exemplary finder shows the nearest insurance contract partners in the Frankfurt am Main area, with numbered locations.

The Nearest Service Partner


Efficient Search for Contract Partners
Visualise contract partners using the addresses you provide, such as repair services, car service centers, or tradespeople.

Automatic Radius Search
Guide your customers automatically to the nearest and most suitable partner location with SmartMaps.

Secure Use in Call Centers
Ensure secure use within call centers or intranets through domain and IP restrictions.

Which Map Services Are Suitable for Insurance
Companies and Agencies?


There are numerous map service providers available online, but not all are equally suitable for insurance companies and agencies. Aside from well-known platforms such as Google Maps, Bing Maps, and Apple Maps, OpenStreetMap is often considered as an alternative, although it has certain limitations compared to SmartMaps.

Trust and data protection are critical in the insurance sector. That’s why user data should not be transferred to data centers in foreign countries, particularly those outside the EU.

OpenStreetMap is an appealing alternative due to free usage and a large developer community, which helps ensure the map data is relatively up-to-date. However, to ensure GDPR compliance, OpenStreetMap should be hosted on your own servers. SmartMaps offers insurance companies and agencies several key advantages to meet their specific needs.

Here are a few examples:

  • Specifically developed for business use and fully GDPR-compliant
  • Enables interactive, GDPR-compliant advisor searches
  • Allows you to combine location data with agency search
  • Offers clear SLAs (Service Level Agreements)
  • Includes a data processing agreement in accordance with Article 28 of the GDPR

Furthermore, SmartMaps offers additional customisable features, including Autocomplete, Geocoding, and Routing, as well as a seamless integration into websites and apps.

While OpenStreetMap can be a solid choice, it typically requires developer expertise, especially if custom features are required. In such cases, industry-optimised solutions such as SmartMaps provide a more efficient and secure path forward.

Try it for free or get personal consultation now.

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"SmartMaps impressed us primarily with its GDPR compliance, which is a high priority for us; an unbeatable price-performance ratio; and the truly outstanding technical documentation."

Philipp Klusmeier, Head of eCommerce reifencom GmbH

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"From the very beginning, we had the feeling that YellowMap meets our requirements and that we are in good hands. Not least because the company has been specializing in exactly this area for over 20 years and brought corresponding references. The team conveyed to us: The schedule is ambitious, but we can do it. The cooperation is thoroughly professional, very dedicated, and it also fits on a human level. We get quick answers and clear statements. There are firm commitments on both sides. In short: teamwork as you would wish for it!"

Laura Peters, Team Lead Digital Marketing OTTO-CHEMIE

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"For all interactive Sparkasse locators within the Sparkassen-Finanzgruppe, we have been relying on the service of YellowMap AG since 2022. The migration of over 365 regional Sparkasse websites and our central portal sparkasse.de to the GDPR-compliant map platform SmartMaps was easy, and we benefit from cost savings compared to our previous provider. We and our Sparkassen are enthusiastic about the new map solution, which is hosted on German servers."

Lars Häuser, Program Lead, S-Communication Services GmbH
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"With the help of SmartMaps, we are able to present our member companies and their services clearly on our website. This provides businesses with an effective public platform that complies with data protection regulations, and gives consumers a broad overview of the great diversity of organic agriculture. We are very satisfied with this solution."

Leon Mohr, Project lead Bioland e.V.

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"In order to comply with the strict GDPR guidelines, we had to look for an alternative mapping solution to Google Maps. With SmartMaps, we found a user-friendly mapping platform that protects the privacy of our customers. The switch was easy and completed with little effort."

Marcus Jeckel, Product Manager & Team Lead, Sopra Financial Technology GmbH
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"In general, I absolutely loved your customer friendliness (assistance, quick problem solving, incorporating changes) and always having the feeling of having a contact person."

Julia Kretz, Team Pony Concept
    Screen view of two SmartMaps monitors: a pollen count monitor on a mobile device on the left and a purchasing power index monitor on a screen on the right. The ‘Software Hosted in Germany’ and ‘fair.digital’ seals can also be seen.

    SmartMaps Monitor

    Quick and easy visualisation of damage reports or top-performing regions


    With SmartMaps Monitor, you can visualise your data to make your insights more transparent. For example, you can display your claims or top-performing sales regions as regional clusters on a map. The best part? Your data remains entirely local and is not transferred to the cloud or to SmartMaps. Learn more about data privacy.
    Learn more

    Let's unlock your mapping potential together

    Your success is our priority - Connect with us now


    Have questions or seeking personalized guidance on our SmartMaps platform? I'm here to help. Contact me today for expert advice and support in achieving your goals with our cutting-edge mapping solutions.

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    Christopher Schmitt
    Maps-Specialist
    Tel.: +49 721 9638-125
    geosolutions@yellowmap.de